(Download free pdf) Entrepreneurship and Innovation During Austerity: Surviving Beyond the Great Recession
♛ I. Chaston ♛
| 2013-07-30 | 2013-07-30 | File Name: B00EVOJRZA
|||To come|About the Author||Ian Chaston is Visiting Professor at Centrum Catolica Business School, Peru. Previously he taught marketing and undertook research in entrepreneurship at Plymouth Business School, UK. He also fou
Uses research and real world case materials to examine how market performance can be sustained, even during a period of austerity, by the implementation of innovation-based growth opportunities and the exploitation of technology.
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