(Download) Environmental Innovation and Firm Performance: A Natural Resource-Based View






 | #4501457 in eBooks |  2012-10-29 |  2012-10-29 | File Name: B00AINH46C

||About the Author|Javier Amores Salvadó is an assistant professor in the Business Administration Department at Universidad Complutense de Madrid (Spain) and a member of the Strategy, Knowledge and Innovation Research Group (ECI) of this university. Author

The links between a firm's competitiveness and the natural environment have been studied since the mid 90's. This volume explores, both theoretically and empirically, the relationships between environmental product innovation, green image and firm performance.


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